Changing behaviour and language

Changing behaviour and language

PR is about raising awareness in the right places and with the right people at the right times. That can also incorporate changing behaviours – much of the time, buying behaviours – and language. Frankly, the one of these that is most typically valued is...
The Positive Posts: Gareth the Great

The Positive Posts: Gareth the Great

This blog post is written late on the evening in which the English football team lost to Spain in the final of the European Championship. The title ‘Gareth the Great’ unsurprisingly refers to England Manager Gareth Southgate, a remarkable man who has made...