by Darren Weale | Aug 23, 2025 | blog, Media
I recall early on during the pandemic and the lockdowns that followed the rush to acquire personal protective equipment (PPE), items such as sanitisers, protective gloves and, particularly, masks. A portion of those supplied turned out not to be fit for purpose,...
by Darren Weale | Jul 18, 2025 | Uncategorised
Free speech is tremendously important. This post isn’t about to list a series of recommended restraints on free speech. But it is the case that free speech is troubled, and a fresh focus on truth, accuracy, and authenticity, are called for. In places, they are...
by Darren Weale | Jun 18, 2025 | PR
In recent blog posts, we shared our view that the apparent decline of old/legacy media is unhelpful to society, and that the rise and nature of contemporary social media is beset with dangers to society. This post proposes that there can be solutions and alternatives...
by Darren Weale | May 11, 2025 | Uncategorised
‘Social Media is not enough’, is something that I have been saying to business owners for some time. Lately, I have gone further, “Not only is social media not enough for some businesses to rely on for marketing success, but increasingly it will risk reputational...
by Darren Weale | Mar 23, 2025 | blog
In Tune PR’s motto (besides ‘amplifying awareness’) is ‘Putting the right words in the right places’. Too many times, though, the wrong words go in the wrong places. Sometimes, because it is felt there is nothing to be done. Two examples. One, a Waterstones bookshop...
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